Your Words vs the Words of Others

Have you ever run across someone who tells you how good they and their companies are?
 
Then, with just a little research, you find that their hyping attitude does not correlate with their poor business altitude.
 
Immediately, you find yourself distrusting both the person and their organization, coloring a picture of them as a poor future partner in some capacity.
 
What self-hypers don’t realize is that…
-> 92% of those researching a company or person on the internet trust the online comments of those who have used the goods or services, even though they don’t know those people.
-> When it comes to B2B decision makers, 84% start their process because of a referral who is typically a trusted resource of the person making the recommendation.
-> Seventy-four percent of people see family or friends as a key influencers when making a decision on a product or service.
 
Sol says… “Let another praise you, and not your own mouth — a stranger, and not your own lips.” ~ Proverbs 27:2
 
Good leaders recognize that good comments spoken by those with good experiences weigh more than good words spoken by themselves.
 
Make it a great day and keep being awesome.